Monthly Archives: August 2012

31 
Aug

Paralympics highlights printing work with Charities

The 2012 Paralympic Games are here this week! Design and Print for CharitiesAnd it’s an opportunity to highlight all the hard work done by UK & International Charities who work and support people with disabilities!

Marketing for Charities

Charities are finding things hard in this recession and focus on austerity with many suffering cutbacks to their funding. Many businesses forget that it’s important for Charities to also market themselves and develop printed marketing material to attract and promote to their audiences and so raise vital funds.

Spot On Design and Print work with many Charities and by offering them discounted rates and taking up some of the causes for our own company fundraising projects during the year.  Perhaps many more business organisations could do the same and help our Charities survive and grow.

Please contact Spot On Print in Blackpool if you would like to know more about how we can help Charities to promote themselves and raise awareness of their causes through creative printed marketing material.

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Published Date: 31st August 2012
Category: Printing for Charities
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30 
Aug

Letters speak volumes!

Business Letterheads

The printing of Business Letterheads as part Printed Business Letterheadsof an organisations stationery and branding has always been in constant demand.  Apart from its use on official business the humble letterhead is being used more effectively and creatively to promote business, generate leads, deliver incentives and drive customers to websites and social media channels.

Letterheads and Mail Merge

Here at Spot On Design & Print, we not only print letterheads for customers but we also on many occasions,  mail merge customer data onto the letterheads before printing and send them out with leaflets and/or brochures etc. via a Direct Mail service. Direct Mail is making a comeback, so are you making the best of your letterheads to grow your business?

Please contact us if you would like to know more about developing, designing and printing bespoke branded letterheads, compliment slips and other stationary items

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Published Date: 30th August 2012
Category: Letterheads
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29 
Aug

Lord of the Rings!

Ring Binders are not just used for filing paperwork anymore!

Paper over board ring binders with printed Printed Ring Binderscovers are always in demand for promotional and marketing work! The covers can be printed in full colour on the highest quality paper, laminated with a matt or gloss finish and mounted on to thick cardboard. Many of our customers use them for Training Manuals, Franchise Manuals and Operational Manuals to name but a few uses!

Highly Customisable Ring Binders

Customers can in many cases choose the size, shape, spine thickness and binding mechanism and we can also add custom pockets and CD holders to enhance functionality of your ring binders depending on the quantities

Please contact Spot On Print in Blackpool if you would like to know more about developing, designing and printing bespoke branded binders and folders.

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Published Date: 29th August 2012
Category: Business Stationery
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28 
Aug

Staycations – Is the Tourism Sector promoting enough?

Design and Print for Tourism SectorStaycations became a popular phenomenon in the UK in 2009 as a weak pound made overseas holidays significantly more expensive. From backyard pools and pitching a tent in the garden to visits to local parks, museums and attendance at local festivals, staycationers seem to be giving the local Tourism economy a boost!

The Tourism sector seems to be promoting more and Spot On Design and Print are definitely getting more printed material orders from this sector for Leaflets, Tickets, Posters and Brochures. But is the sector taking full advantage of this phenomenon?

If it’s a Staycation or Nearcation, whatever buzz words are being used means that there’s an opportunity to promote through the use of innovative printed material

Please contact us if you would like to know more about developing, designing and printing marketing material for the Tourist Sector.

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Published Date: 28th August 2012
Category: Tourism Marketing


 

22 
Aug

Labels of Success!

Spot On Design & Print have been working with Food and Packaging Labelling from Spot On Design & Printa major international food producer to produce food and packaging labels in 9 different languages including English. From clients label Information we help to develop accurate and cost effective printing which is produced efficiently and to a high a standard.

Please contact Spot On Design & Print if you would like to know more about developing, designing and printing product and packaging labelling

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Published Date: 22nd August 2012
Category: Labelling
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17 
Aug

Innovative Printed Marketing Material at the Olympics!

The Olympics are sadly over (but the ParalympicsPrinted Marketing Materials from Spot On Printers in Blackpool are almost here!) and apart from the fantastic spectacle and great success on the sports field it was also a great promotion of the ‘power of print’ and the Printing Industry.

The Olympics used innovative printed marketing material to promote, inform, educate and enthuse consumers all over the country. From outdoor to indoor from large posters and signs to tickets and leaflets, the event was a huge success for the effectiveness and the ‘power of print’ 

Please contact Spot On Design & Print if you would like to know more about developing, designing and printing marketing and promotional material for your marketing campaigns!

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Published Date: 17th August 2012
Category: Creative Marketing Material
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10 
Aug

Let your tables do the talking!

Laminated Table Talkers From Spot On PrintersInnovative laminated table talkers are a great printed product that can be instantly priced and ordered online or offline.

Many traditional card table tents are difficult to package and can often arrive cracked or broken. Here at Spot On we ship them flat so that all you have to do is assemble them on site. That way the Table Talkers arrive intact and they can be stored flat, too. With quality printing on both sides,  Table Talkers create eye catching marketing opportunities on restaurant tables, trade show displays, hotel rooms and anywhere a marketing message can be displayed.

Laminated Table Talkers can be also wiped clean eliminating the need to replace soiled inserts. The minimum order quantity is a low 100 for Laminated Table Talkers.

Please contact Spot On Design and Print if you would like to know more about developing, designing and printing laminated table talkers or other  laminated printing material for your marketing campaigns!

 

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Published Date: 10th August 2012
Category: Creative Marketing Material
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08 
Aug

Plastic Printed Cards – Your Flexible Friends!

You will be surprised how printed plastic business cards can boost your sales and profits!

Loyalty Cards for instance can be a powerfulFlexible Business Cards printed marketing tool for small business and are designed to encourage repeat business by offering rewards for customers who return again and again. Loyalty cards are also used by some businesses to track customer purchases to better understand buying patterns and target marketing. Loyalty cards can work for many different types of businesses.

Produced and printed in plastic or card, they make sense especially for restaurants and retail stores.

Plastic Business CardsWe also produce many other printed cards for businesses from Membership to Business and from Key to Gift Cards. Cards can be produced flat or embossed, with magnetic strips, barcodes/QR codes and sequentially numbered.

One of our recent projects has been to develop photo-seal security cards’ for a conference client where thumbnail images of delegates were encased in the ‘security card’.

Please contact us if you would like to know more about developing, designing and printing plastic or other printed material cards for your marketing campaigns!

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Published Date: 8th August 2012
Category: Business Cards
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03 
Aug

Sustainable & Environmentally Friendly Printing

As the print industries sustainability campaigner ‘Two Sides’ launch their latest initiative to promote the power and sustainability of the print media, research has revealed that that over 70% of European paper is recycled and Europe’s forests areSustainable and Environmentally Friendly Printing a third larger than they were in 1950.

The ‘green issue’ is a key area in many modern business environments and printing material is obviously affected. 100% of the paper we buy for Spot On Print Shop is FSC approved from sustainable sources and we also buy & source recycled material on request.

We recognise our responsibility and the importance of minimising the environmental impact of the companies, activities, products and services and are busily working on developing our Environmental Policy to promote good environmental practises. Watch this space for further updates!

If you would like to know more about developing, designing and printing using sustainable and/or environmentally friendly material for your marketing campaigns, please do not hesitate to contact us.

Sustainable & Environmentally friendly printing

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Published Date: 3rd August 2012
Category: Environmentally Friendly Printing
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